Groupon è un sito di affari del giorno che è localizzata a grandi mercati geografici mondiali. Lanciato nel novembre 2008, il primo mercato per Groupon era Chicago, seguito poco dopo da Boston, New York e Toronto. A partire da ottobre 2010, Groupon serve più di 150 mercati in Nord America e 100 mercati in Europa, Asia e Sud America e ha accumulato 35 milioni di utenti registrati.
L'idea di Groupon è stato creato dal CEO nativo di Pittsburgh Andrew Mason. L'idea poi maturata l'attenzione del suo ex datore di lavoro, Eric Lefkofsky, che ha fornito 1 milione di dollari per sviluppare l'idea.
Nel mese di aprile 2010, la società è stata valutata 1,35 miliardi dollari. Secondo un rapporto condotto da un'associazione Marketing Groupon and reported in Forbes Magazine, which was reported by the Wall Street Journal, Groupon is 'projecting that the company is on pace to make $ 1 billion in sales faster than any other activity ever'.
Groupon also has other international operations, which were originally services business of the day like it, but then re-branded under the name Groupon after the acquisition, these have included the European-based MyCityDeal (May 17, 2010) South American ClanDescuento (June 22, 2010), the Beeconomic.com of Singapore, the service Qpod.jp Japanese, Russian Darberry.ru (both August 17, 2010). Groupon recently bought the Indian business-of-the- days SoSasta.com website and will soon re-branding as well. Prior to these acquisitions, the company had purchased Groupon mobile technology Mob.ly. Groupon is preparing for a $ 15 billion IPO in 2011.
The company offers a 'Groupon' ('coupon group') per day in each of the markets in which it operates. The Groupon works as an insurance contract using the platform's ThePoint: if enough people sign up for the offer, then the deal becomes available to all, and if the predetermined minimum is not met, no one gets the deal that day. This reduces the risk to retailers, who may process the coupons as quantity discounts and promotional tools sales. Groupon makes money, keeping about half the money the person paying for the good. So, for example, a $ 80 massage may be purchased by the consumer for $ 40 and then Groupon and the dealer would split the $ 40. That is, the retailer offers a massage valued at $ 80 and about $ 20 from Groupon for it. And the consumer receives the massage, in this example, the dealer for which they paid $ 40 for Groupon.
Groupon There are some companies that will not offer its services, including shooting ranges, abortion clinics, plastic surgeons and strip clubs. Unlike the classified advertising, the merchant pays no initial cost to participate, collect Groupon personal information from consumers want and then contact only those of consumers, mainly via e-mail per day, which may be interested in a particular product or service. Groupon break into new markets through the identification of success of local firms, first, by sending an advance team of employees to research the local market. when he finds a business with rave reviews, sellers come together and explain the model, and use of social marketing sites like Facebook to promote the idea further, reflecting its focus on sales promotion, Groupon employs a significant number of personal creativity that descriptions of the project deals in vetrina via e-mail e sul sito web. Groupon testo promozionale per le offerte è stato visto come un fattore che contribuisce alla popolarità del sito.
Grazie al mercato Groupon l'essere composto principalmente di giovani, istruiti, clientela femminile, le offerte sono spesso concentrata sui mercati di salute, fitness e bellezza.
Ci sono potenziali problemi con il modello di business.
Per esempio, un affare di successo potrebbe temporaneamente palude di una piccola impresa con i clienti di troppo, rischiando una possibilità che i clienti non verranno soddisfatte, o che non ci sarà prodotto sufficiente a soddisfare la domanda. Gap, una grande rivenditore di abbigliamento, è stato in grado di gestire 445 mila tagliandi in a national agreement (even if you have any problems server at some point), but a small company could suddenly become flooded with customers. A coffee shop in Portland has been inundated with a flight of over 1000 customers on the first day, according to a report. In response to similar issues, subscriptions Groupon state officials 'deal' should be reduced in advance for a reasonable number.
From 2010, it is difficult for local traders to get Groupon concerned to agree on a particular contract. According to the Wall Street Journal, seven out of eight bids can suggest traders have been dismissed from Groupon.
The site recently launched a mobile application available on WAP, Android, iPhone and Blackberry. It allows users to buy the deals on their phones and retrieve them using the screen as a coupon.
In February 2011, Groupon Russia announced it would join the Russian company Mail.ru in order to initiate promotions and offers on its social network Odnoklassniki.
In this way, users would be able to purchase and acquisition of shares by Groupon on their profile.
Groupon serves many major geographic markets worldwide including mentions in the U.S., Canada, Brazil, Germany, Greece, France, Netherlands, Belgium, United Kingdom, Israel, Italy, Portugal, Spain, Japan, Poland, Turkey , Mexico, Peru, Chile, Colombia, Sweden, Argentina and Romania.
On 19 February 2011 The Wall Street Journal reported that Groupon was preparing to launch in China.
Groupon made its first operation in October 2008 with an offer at half price for the pizza to the restaurant on the first floor of its building in Chicago. There are reports that a mobile team to Groupon also have ties to improv-comedy scene in Chicago.
Groupon Roma, especially Roma, Milan, Milan special, Naples, Napoli special, Firenze, Florence especially, Torino, Torino special, Bologna, Bologna especially, Palermo, Genoa, Bari, Cagliari, Perugia, Verona, Padua, Monza Brianza, Bergamo, Brescia, Catania, Bolzano, National Deal, Arezzo, Ancona, Andria, Alessandria, Asti, Barletta, Brindisi, Caserta, Catanzaro, Cesena, Como, Cosenza, Cremona, Ferrara, Forlì, Gela, L'Aquila, La Spezia, Latina, Lecce, Livorno, Lucca, Marsala, Matera, Italy, Modena , Novara, Parma, Pesaro, Pescara, Piacenza, Pisa, Pistoia, Pozzuoli, Prato, Ragusa, Ravenna, Reggio Calabria, Reggio Emilia, Rimini, Salerno, Sassari, Siracusa, Taranto Terni, Trapani, Trento, Treviso, Trieste, Varese , Venice, Viareggio, Vicenza, Viterbo, CityDeal
L'idea di Groupon è stato creato dal CEO nativo di Pittsburgh Andrew Mason. L'idea poi maturata l'attenzione del suo ex datore di lavoro, Eric Lefkofsky, che ha fornito 1 milione di dollari per sviluppare l'idea.
Nel mese di aprile 2010, la società è stata valutata 1,35 miliardi dollari. Secondo un rapporto condotto da un'associazione Marketing Groupon and reported in Forbes Magazine, which was reported by the Wall Street Journal, Groupon is 'projecting that the company is on pace to make $ 1 billion in sales faster than any other activity ever'.
Groupon also has other international operations, which were originally services business of the day like it, but then re-branded under the name Groupon after the acquisition, these have included the European-based MyCityDeal (May 17, 2010) South American ClanDescuento (June 22, 2010), the Beeconomic.com of Singapore, the service Qpod.jp Japanese, Russian Darberry.ru (both August 17, 2010). Groupon recently bought the Indian business-of-the- days SoSasta.com website and will soon re-branding as well. Prior to these acquisitions, the company had purchased Groupon mobile technology Mob.ly. Groupon is preparing for a $ 15 billion IPO in 2011.
The company offers a 'Groupon' ('coupon group') per day in each of the markets in which it operates. The Groupon works as an insurance contract using the platform's ThePoint: if enough people sign up for the offer, then the deal becomes available to all, and if the predetermined minimum is not met, no one gets the deal that day. This reduces the risk to retailers, who may process the coupons as quantity discounts and promotional tools sales. Groupon makes money, keeping about half the money the person paying for the good. So, for example, a $ 80 massage may be purchased by the consumer for $ 40 and then Groupon and the dealer would split the $ 40. That is, the retailer offers a massage valued at $ 80 and about $ 20 from Groupon for it. And the consumer receives the massage, in this example, the dealer for which they paid $ 40 for Groupon.
Groupon There are some companies that will not offer its services, including shooting ranges, abortion clinics, plastic surgeons and strip clubs. Unlike the classified advertising, the merchant pays no initial cost to participate, collect Groupon personal information from consumers want and then contact only those of consumers, mainly via e-mail per day, which may be interested in a particular product or service. Groupon break into new markets through the identification of success of local firms, first, by sending an advance team of employees to research the local market. when he finds a business with rave reviews, sellers come together and explain the model, and use of social marketing sites like Facebook to promote the idea further, reflecting its focus on sales promotion, Groupon employs a significant number of personal creativity that descriptions of the project deals in vetrina via e-mail e sul sito web. Groupon testo promozionale per le offerte è stato visto come un fattore che contribuisce alla popolarità del sito.
Grazie al mercato Groupon l'essere composto principalmente di giovani, istruiti, clientela femminile, le offerte sono spesso concentrata sui mercati di salute, fitness e bellezza.
Ci sono potenziali problemi con il modello di business.
Per esempio, un affare di successo potrebbe temporaneamente palude di una piccola impresa con i clienti di troppo, rischiando una possibilità che i clienti non verranno soddisfatte, o che non ci sarà prodotto sufficiente a soddisfare la domanda. Gap, una grande rivenditore di abbigliamento, è stato in grado di gestire 445 mila tagliandi in a national agreement (even if you have any problems server at some point), but a small company could suddenly become flooded with customers. A coffee shop in Portland has been inundated with a flight of over 1000 customers on the first day, according to a report. In response to similar issues, subscriptions Groupon state officials 'deal' should be reduced in advance for a reasonable number.
From 2010, it is difficult for local traders to get Groupon concerned to agree on a particular contract. According to the Wall Street Journal, seven out of eight bids can suggest traders have been dismissed from Groupon.
The site recently launched a mobile application available on WAP, Android, iPhone and Blackberry. It allows users to buy the deals on their phones and retrieve them using the screen as a coupon.
In February 2011, Groupon Russia announced it would join the Russian company Mail.ru in order to initiate promotions and offers on its social network Odnoklassniki.
In this way, users would be able to purchase and acquisition of shares by Groupon on their profile.
Groupon serves many major geographic markets worldwide including mentions in the U.S., Canada, Brazil, Germany, Greece, France, Netherlands, Belgium, United Kingdom, Israel, Italy, Portugal, Spain, Japan, Poland, Turkey , Mexico, Peru, Chile, Colombia, Sweden, Argentina and Romania.
On 19 February 2011 The Wall Street Journal reported that Groupon was preparing to launch in China.
Groupon made its first operation in October 2008 with an offer at half price for the pizza to the restaurant on the first floor of its building in Chicago. There are reports that a mobile team to Groupon also have ties to improv-comedy scene in Chicago.
Groupon Roma, especially Roma, Milan, Milan special, Naples, Napoli special, Firenze, Florence especially, Torino, Torino special, Bologna, Bologna especially, Palermo, Genoa, Bari, Cagliari, Perugia, Verona, Padua, Monza Brianza, Bergamo, Brescia, Catania, Bolzano, National Deal, Arezzo, Ancona, Andria, Alessandria, Asti, Barletta, Brindisi, Caserta, Catanzaro, Cesena, Como, Cosenza, Cremona, Ferrara, Forlì, Gela, L'Aquila, La Spezia, Latina, Lecce, Livorno, Lucca, Marsala, Matera, Italy, Modena , Novara, Parma, Pesaro, Pescara, Piacenza, Pisa, Pistoia, Pozzuoli, Prato, Ragusa, Ravenna, Reggio Calabria, Reggio Emilia, Rimini, Salerno, Sassari, Siracusa, Taranto Terni, Trapani, Trento, Treviso, Trieste, Varese , Venice, Viareggio, Vicenza, Viterbo, CityDeal
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